If you can conquer the first page of Google, Bing, and Yahoo in your most targeted and most searched key phrases, it could be like striking gold. But, it takes research, knowledge of how the search engines work, and time to get the highest position possible. Tampa Creative specializes in local and global search engine optimization for businesses and non-profits in the Tampa Bay Area. While no one can guarantee a top position on the search engines, we can promise you progressively better positioning through our SEO services.
Optimizing your website for the search engines starts with finding the right keywords through the use of various tools and online resources. Keyword research is the cornerstone for any effective SEO strategy. Tampa Creative works with you to identify what your potential clients and constituents are typing into the search engines when they are looking for the products and services you offer. Then, we fan out to find related search phrases and compare them in terms of monthly local and global searches as well as the search trends of each phrase. Once identified, we provide you with a comprehensive report showing all the phrases we discovered in order of monthly searches, indicating which ones we recommend for your SEO campaign.
The biggest factor in search engine optimization is the quality of your content and its relevance to the search terms you are targeting. We recommend optimizing your homepage for no more than 3-5 main search phrases, then creating secondary website pages for other targeted search terms. Tampa Creative uses white hat SEO techniques to optimize your content and boost its relevance to cater to your clients and constituents who have found your website through the search engines.
How your website links to other internal pages and external websites is another important factor in search engine optimization. We will evaluate the usage of both internal and external links throughout your website and make necessary adjustments to ensure that your website is useful, easy for search engines to crawl, and relevant to your targeted search terms. Remember, the more useful your website is to those who find it, the higher Google, Bing, and Yahoo will boost your listing in its search results.
Goal settings and reporting on your results is paramount to any ongoing search engine optimization effort. Tampa Creative will measure and quantify your SEO efforts on a monthly basis. Through the use of server and external analytics, we’ll report on your search engine rankings and provide you with information and consulting to continually help improve your rankings.
Talk to a Tampa Creative team member today and find out more about our keyword research, content optimization, internet and outbound link optimization, goal setting, and position reporting services for businesses and non-profits in and outside of Tampa, St. Pete, and Clearwater, Florida.